"Litmus gives us the ability to use email metadata for deeper insights on behavior and enables Samsung to do a targeted follow up directly. Litmus provides us next-level metadata on email."
Coen Van der Ven, CRM Specialist, Samsung
Starts in days : hours : min : secs
Are your email analytics still telling a true story?
The world of email analytics has changed.
Some metrics no longer tell the full story. (Others don’t tell a true one!)
It’s time to reconsider how you measure and interpret your email campaign performance.
In this Email Analytics Survival Guide, you’ll learn:
- Why Apple’s Mail Privacy Protection has changed how marketers measure email effectiveness
- How to calculate and track meaningful analytics based on your goals
- Which email metrics resonate with different audiences—and why it matters!
Take a fresh look at how you’re measuring email performance.
MEET YOUR PRESENTERS
Cynthia Price
VP of Marketing at Litmus
Cynthia Price
VP of Marketing at Litmus
Cynthia Price
VP of Marketing at Litmus
Cynthia Price
VP of Marketing at Litmus
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