Let’s Get Personal: Scaling personalization with every digital interaction

Marketers know personalization is imperative but execution can be challenging.

How can you deliver messaging that resonates across digital channels efficiently at scale?

We’ve teamed up with Mutiny, Directive, and Epsilon to help you navigate a data-driven approach to personalization.

In this one-hour discussion we’ll break down:

How to effectively meet the personalization demand
Ways to personalize that respects consumers’ privacy
Metrics to help you scale your personalization strategy across platforms and campaigns.

Learn how to unlock the power of personalization.

MEET YOUR PRESENTERS

Cynthia Price
SVP of Marketing at Litmus

Ryan Narod
Head of Marketing at Mutiny

Adrian Landrum
Associate Director, Paid Media at Directive

Nicole Eaton
Vice President, Customer Success at Epsilon

TRUSTED BY

"We had no real testing other than forwards from one person to another... and before you know it, the email just loses all of its layout and design."

FIRST & LAST NAME, Associate Director of Digital Marketing, SMU