Tapping into trends in email is a fantastic way to help fuel your testing and learning—and maintain relevancy. But how do you prioritize which trends to focus on?

We asked the email community what they expect to see more of in 2023. With their help, we’ve identified eight key email marketing and design trends you should be tapping into (and one you can happily ignore).

Maintain relevancy with your subscribers—and keep your email program fresh, engaging, and actionable.